AI Data Readiness

Make your customer data ready for what comes next.

Data Ramp brings proven data quality, identity, and enrichment processing to your cloud environment—without requiring you to rewrite years of established business logic.

1lx℠ by Data Ramp cleans, identifies, and enriches raw customer data within your cloud, making it ready for analytics and agentic AI workloads.

"Over the years, Data Ramp has delivered omni-channel customer data solutions, identity technologies, and campaign execution services for top brands. Today, we could not be more excited about the emerging world of Agentic CDPs—especially, CustomerLake by Databricks. We are all in and I am pumped on bringing 1lx℠ + Agentic CDP services to our customers."
Kim Addington, CEO & Data Coach

Talk to Data Ramp Meet 1lx℠

Advantage

Spend less time preparing customer data and more time putting it to work.

Trustworthy data is critical to generating trustworthy outcomes. If your team is spending a lot of time preparing customer data for AI training or simply challenged with linking customer information across disparate systems, 1lx℠ is your answer.

Put 1lx℠ to work and watch the team advance the analytics and AI initiatives that differentiate the business.

Platform

Meet the 1lx℠ Agent.

The 1lx℠ Agent works for you — when you give it an assignment, it will autonomously clean, create identities, and enrich customer data in your cloud.

The 1lx℠ Agent combines decades of proven identity logic with a modern, scalable architecture—helping teams turn customer data into trusted information the business can rely on.

Time-proven logic

1lx℠ Agents are at work for credible, long-standing companies of all sizes, each taking advantage of the customer identities to create trusted golden records that drive meaningful business outcomes.

Built to scale

A swarm of 1lx℠ Agents can team up across multiple compute resources to support big data workloads. No job is too small or too big.

Born in modern data architectures

The 1lx℠ Agent performs its work on customer data stored in the underlying cloud storage accounts of a Lakehouse. It also has logic for ingesting prepared customer data in Serverless Postgres, the new database category for unifying data, developers, apps, and agents.

Cloud Agnostic / Zero Copy

Whether your company operates in AWS, Azure, or Google Cloud, 1lx℠ Agents bring AI data readiness capabilities to your data and not the other way around.

Why build it again when 1lx℠ checks all the boxes?

Build it again.

Allocate engineering capacity

Recreate specialized matching logic

Build persistent identity assignment

Build enrichment workflows

Retest business rules during modernization

Maintain project-specific pipelines

1lx℠ checklist

Start with proven readiness logic

Apply established fuzzy matching logic

Employ patented identity assignment

Bring proven enrichment processing forward

Reduce repetitive readiness work

Move faster toward trusted data

Use Cases

Accelerate Data Readiness.

1lx℠ requires no rest and the amount of work it can perform is large. So let it do the heavy lifting while your team focuses on delivering the required goals and outcomes of the business.

Quality

Recurring problem

Customer names, email, and postal addresses are inconsistent, incomplete, and represented differently across systems—making consolidation of customer information difficult.

1lx℠ response

1lx℠ applies proven name parsing, email validation, and postal corrections in compliance with USPS standards. This process is table stakes for any business attempting to create customer identities across offline and online data.

Identity

Recurring problem

Customer information is stored in silos, and new systems are being introduced rapidly. Depending on what is collected, customer data may only consist of a name and postal address, name and email address, or both. Your team needs to identify what information belongs to the same person and a significant engineering challenge exists due to inconsistent customer contact information.

1lx℠ response

Along with its data quality logic, 1lx℠ utilizes a patented, fuzzy matching and ID assignment engine to create durable customer identities for consolidating customer information. This may be the most crucial data readiness step your team will need to perform before embarking on agentic AI workloads.

Enrichment

Recurring problem

For most businesses, customer data only includes the interactions your customers have had with your brand. This may lack the context needed for 1:1 customer interactions and optimizing CX.

1lx℠ response

3rd party data partners can provide you with new customer insights—demographics, interests, signals, and in the moment purchase intents. 1lx℠ enables the sharing of this information without sensitive PII ever leaving your control.

architecture

1lx℠ and the AI era.

Every company now realizes the potential for AI to provide a real business impact and competitive advantage, but it requires eliminating customer data silos and building a trusted contextual customer data layer. And now, with the Agentic Customer Data Platform (CDP) becoming a reality, AI data readiness is more important than ever.

1lx℠ perfectly fits the new AI era and since its inception, has worked natively within a Lakehouse architecture.

Where it runs: 1lx℠ deploys in your AWS, Azure, or GCP environment keeping your existing cloud and data architecture at the center.

Customer Data Sources

Bronze

1lx℠ Data Readiness

Data Quality

Patented Identity Assignment

Enrichment

Silver/Gold

Analytics / AI / ML / Activation

1lx℠ operationalizes customer data readiness from Bronze to Silver / Gold

What goes in

Raw customer data from the systems and sources your organization already relies on.

What 1lx℠ does

Applies proven logic for data quality, matching, patented identity assignment, and enrichment at enterprise scale.

What comes out

Trusted customer data ready for downstream consumption.

Why Data Ramp?

We have been delivering customer data solutions for decades.

Technologies for managing customer data have evolved—data warehouses to data lakes to Lakehouses and now Agentic AI CDPs.

Over the years, one principle survives—the value an organization receives from its data depends on how well that data is understood, connected, and trusted. And today, this is more important than ever.

Data Ramp's years of experience building data-driven customer solutions is embodied in 1lx℠ and we look forward to helping businesses navigate this new world of AI and accelerate data readiness for the emerging Agentic CDPs.