Rick Ragusa – Pendleton Woolen Mills

Working with the Data Ramp team is the first time I feel like I’m talking to people who speak my language. Moreover, it’s giving me an opportunity to get closer to our customer data and a renewed inspiration to improve our strategy and performance.
– Rick Ragusa, VP eCommerce & Direct Marketing
Pendleton Woolen Mills

Problem

Pendleton was unable to ascertain the value and underlying life cycles of their customer universe because

Solution

Pendleton, with assistance from Data Ramp, stood up an Azure Data Lake storage account and a Snowflake Data Cloud instance to begin taking ownership of their data. Once established, Data Ramp connected their patented data preparation solution to cleanse and standardize the data paired with Lakehouse Services to make sense of the data and present it to end users in a marketer friendly ecosystem.

Outcome

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