THE ZERO PII DATA EXCHANGE NETWORK
Connecting best-in-class data and analytic providers and their clients
to bring identity, intent, behavioral, survey, and credit information – on consumers and businesses – without requiring the exchange of PII.
THE ZERO PII DATA EXCHANGE NETWORK
Connecting best-in-class data and analytic providers and their clients
to bring identity, intent, behavioral, survey, and credit information – on consumers and businesses – without requiring the exchange of PII.
What is 0cean?
Discover how 2+ Parties can exchange & match
consumer data without sharing PII.
The 1lx℠ agent is installed in each party’s cloud
The agent cleans and assigns Private Identifiers – unique to each party – using patented, sophisticated fuzzy matching logic
When information is shared between 2 parties, the agent translates the Private IDs of the sending party to the Private IDs of the receiving party
The receiving party then has the means to associate the sending party information to its own
What is 0cean?
Discover how 2+ Parties can exchange & match
consumer data without sharing PII.
The 1lx℠ agent is installed in each party’s cloud
The agent cleans and assigns Private Identifiers – unique to each party – using patented, sophisticated fuzzy matching logic
When information is shared between 2 parties, the agent translates the Private IDs of the sending party to the Private IDs of the receiving party
The receiving party then has the means to associate the sending party information to its own
USE CASES
SIGNALS
The Provider agent monitors the Brand’s private IDs for intent, purchase, risk, or credit signals, which trigger the transfer of data to the Brand in 5-minute micro-batches.
LOOK-A-LIKE MODELS
The Provider builds a “best customer” look-a-like model using a target group identified by the Brand using the Brand’s private IDs via the 1lx agent. The Provider then delivers the look-a-like audience to the Brand, and depending on the intended use, may contain PII (direct mail campaign) or UID2 (digital).
FULL ACCESS FOR OVERLAYS
The Provider matches private IDs from the Brand to its data assets and appends requested attributes. The Provider can also deliver a response or ranking model as part of the service back to the Brand.
NEXT GENERATION CO-OP
The Provider offers cooperative participation to Brands, whereby the participants exchange purchase or donor information daily. The Provider distributes cross-participant matches of exchanged information to each participant. The participant can match the information to its data to reactivate or remarket to lapsed customers.
USE CASES
SIGNALS
The Provider agent monitors the Brand’s private IDs for intent, purchase, risk, or credit signals, which trigger the transfer of data to the Brand in 5-minute micro-batches.
LOOK-A-LIKE MODELS
The Provider builds a “best customer” look-a-like model using a target group identified by the Brand using the Brand’s private IDs via the 1lx agent. The Provider then delivers the look-a-like audience to the Brand, and depending on the intended use, may contain PII (direct mail campaign) or UID2 (digital).
FULL ACCESS FOR OVERLAYS
The Provider matches private IDs from the Brand to its data assets and appends requested attributes. The Provider can also deliver a response or ranking model as part of the service back to the Brand.
NEXT GENERATION CO-OP
The Provider offers cooperative participation to Brands, whereby the participants exchange purchase or donor information daily. The Provider distributes cross-participant matches of exchanged information to each participant. The participant can match the information to its data to reactivate or remarket to lapsed customers.
JOIN THE
Be part of the revolution in Data Privacy
Learn more about 0cean’s 1lx agent
Foundational data readiness logic that readies customer data for CX, CDPs, data warehouses, AI, and anonymous 3rd party enrichment. By design, this logic is integral to enabling partners to bring services to the client’s data.
Learn more about 0cean’s 1lx agent
Foundational data readiness logic that readies customer data for CX, CDPs, data warehouses, AI, and anonymous 3rd party enrichment. By design, this logic is integral to enabling partners to bring services to the client’s data.